I have initially graduated in law and worked with Intellectual Property. After that, I decided to pursue a career more focused on a subject that always caught my attention: Brands and their capability to gain the consumer's heart.
In this sense, I studied marketing for two years and later participated in courses more focused on branding.
I have worked as a branding analyst (strategic) and, more recently, as a Branding Project Manager for Superunion Brazil, where I had the chance to deal with multiple branding projects simultaneously.
I'm currently a Project Manager in Toronto and provide freelance consulting for market research and branding projects.